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Account-Based Marketing: What it is and Why it is important?

Account Based Marketing
Account-based marketing (ABM) is a specialized type of marketing that focuses on identifying and targeting decision makers at specific companies rather than the broader target audiences used in traditional marketing. 87% of B2B marketers said that the ROI of their ABM marketing outperforms their other marketing investments.  Looking for Account Based Marketing Software? Check out […]

from SoftwareSuggest Blog
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